This episode of The Art of Entrepreneurship is for founders putting in the hours and still not seeing the sales results they want.
My guest is Julee Gracey, a business coach, sales expert and the bestselling author of Highly Confident. Julee went from farm life to modeling, TV and real estate before becoming an elite coach for Grant Cardone. That’s where she learned the difference between amateur and professional selling.
We talk about why you have to be sold on yourself and your offer before anyone else will buy. That includes the question Julee asks every client: why should someone go into debt for what you’re selling? She agrees that hard work is essential but says more hours aren’t the fix. Instead, she walks through her seven-day time audit and her DEAL method for deciding what to delegate, eliminate, automate or lead.
She also shows how breaking a revenue goal into daily numbers takes the anxiety out of selling. We get into picking up the phone instead of hiding behind email, why showing your face is a superpower when so much content is AI-generated and her simple tricks for getting comfortable on camera.
Tune in if you’re ready to stop grinding harder, get clear on your numbers and start selling like a pro.
About Julee Gracey
Julee Gracey is a business coach, sales expert, keynote speaker and bestselling author of Highly Confident. Her path has taken her from farm life and construction work to international modeling, television, millions in real estate sales, 7-figure investing and high-level coaching. Today she helps ambitious women stop carrying everything alone, get clear on the life they actually want and build the confidence to pursue it without losing themselves. Her work explores where ambition, identity, boundaries, self-trust and action meet.
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If you like this episode, here are some others you'll enjoy.
Episode 246. Why you should learn to love selling w/ Mark Cox, author of Learn to Love Selling – why selling is a skill to lean into instead of avoid
Episode 142. Prioritizing, delegating & asking for help: answering your questions – how to hand off work so you stop carrying it all yourself
Episode 25. Bad advice: finding mentors & coaches – how to tell which mentors are worth listening to
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